Our Team

Members of the Demand Brands team were an integral part in the expansion of Premium Brands Holdings (PBH-T),Corp, a Canadian Company, with revenues exceeding One Billion Dollars. Our Managers share a strong alliance, passion and commitment to building upon their relationships in the USA and Canada and expect to leverage their experience to attract and bring on board additional, synergistic businesses to grow shareholder value.

Bruce Hannan

Chief Executive Officer

Formerly an integral part in Premium Brands Holdings group of companies,(PBH-T). Bruce’s experience involves many years with Direct Plus Distribution in Canada overseeing the sales, distribution and organization of all the corporate and independent sales entities delivering dedicated brands of snack foods, prepared meats and deli foods to a significant number of convenience and grocery store across Canada.

Responsibilities entailed the hiring and organizing all the logistics of each route, increasing sales annually and inventory control of millions of dollars of products each year. Development of independent distribution groups as well as acquisitions and mergers.

Bruce also built a large specialty ad marketing agency with clients across North America. Bruce has continued to be involved in sales and marketing of both consumable and consumer products. In addition Bruce’s ambition and goal of building the demand and knowledge of the benefits of Hemp and other superfood catagories further drives his passion in the industry.

Guy Peckham

President Investor Relations

Formerly an integral part in Premium Brands Holdings group of companies,(PBH-T). Mr. Peckham has been an entrepreneur and business consultant for the past 30 years, with 15 of those years specifically in the food sales and distribution industry. Developing hundreds of food products , organizing the sales network and overseeing operations has been his experience. Three private companies he has launched have now become integral parts of well known public companies.

Guy has worked in China as a consultant and executive for boutique venture capital firms and has been involved in public entities as management and director.

Guy’s life time corporate experience ensures Demand Brands has the advantage of a strong leader for managing finance, accounting and sales, as well as experience in SEC reporting/compliance and international business that will be invaluable for business.

D Scott Morris

Chief Financial Officer

Mr. Morris has been a California Certified Public Accountant for over 37 years, providing tax, accounting, consulting and audit services to small and medium sized corporations, s-corporations, partnerships, LLCs, proprietorships and non-profit organizations. Industries served are: hospitals, long-term care facilities, mental health facilities, physician practices, theaters, mini-markets, broker-dealers in securities, investment funds, real estate syndicators, real estate property management companies, mortgage banking, dance troupe, television broadcasting and cannabis organizations.

In addition, Mr. Morris was a founder of a mortgage brokerage firm and a computer network company. He also taught entry level accounting at California State University, Fullerton and was the controller/treasurer for an international television broadcasting non-profit organization. While controller, he had supervisory responsibility over a staff of 25, managed the accounting of 65 business units and managed the successful conversion of the accounting system to IBM minicomputer based software. In the last few years, he has been actively engaged in organizing and advising CA cannabis start-up companies.

Steve McWhirter

Senior V.P Sales and Marketing Canada

Formerly an integral part in Premium Brands Holdings group of companies,(PBH-T). Key Functional Areas Covered: Operations, sales, customer relations, purchasing, distribution, supply management, procurement, administration, financial oversight.Employment History 27 years of experience with executive positions in sales, marketing, manufacturing, distribution & executive management.

President, National DSD Group. Steve worked diligently to enforce the company’s mission to provide a nationally centralized DSD platform that delivers improved service levels, stronger supply chain solutions and enhanced IT solutions throughout Canada. It is Canada’s only national refrigerated direct store delivery network with $100 million in sales and 220 trucksVice President & General Manager at HQ Fine Foods. Steve was instrumental in the merger of two business models Hygaard Fine Foods and Quality Fast Foods making it Canada’s largest mass producing sandwich manufacture, leading the company to over 30% in increased sales ($48 million in annual sales) overseeing day to day operations, working close with regulatory and food monitoring companies, (CFIA, HACCP, ISO)General Manager, Spitz Sales Inc. (Spitz International). Steve assisted in the expansion of Spitz Sales Inc. from a marginally recognized western-based company with $6 million annual sales, expanding to international markets with sales reaching $46 million in just over 5 years. He also assisted in the company being sold to Frito Lay (PepsiCo).

Steven Riscol

Steven Riscol has over 35 years experience in manufacturing, packaging and processing of many products.  His production experience includes but is not limited to food products, cosmetic products, alcohol products, pharmaceutical products, personal care products, cleaning products and medical marijuana edibles and vaporizing liquids.

In addition to his knowledge and expertise in numerous packaging applications and formula development, Stephen has extensive experience in production line engineering, product development, packaging design, inventory management control, running and maintaining production lines, cost analysis and reductions and process development.